The Coronavirus has had an enormous impact on global air travel and tourism as many airplanes came to a sudden halt, remaining grounded as the world leaders placed travel restrictions. The first travel market where an uplift is now expected is China, as travel restrictions are being lifted.
In April, ForwardKeys noticed the emergence of the proverbial ‘green shoots’ of recovery; a domestic phenomenon. The destinations leading the tentative recovery are commercial centres such as Guangdong, Zhejiang, Shanghai, Sichuan, and Yunnan. It is likely that there will be a surge in demand for Hainan as soon as travel restrictions imposed on Tier-1 cities in China are relaxed.