Chinese outbound traveller trends

After a successful initial launch, ForwardKeys and Cotri are pleased to invite you to our next upcoming Outbound China webinar on January 24th and 26th. Join us in our quarterly webinars to learn all you need to know on Chinese outbound traveller trends.

Delivered through four exclusive webinar events per year, the series provides Chinese outbound market analysis by experts from both COTRI (China Outbound Tourism Research Institute) and ForwardKeys, drawing on both organisations’ own areas of corporate specialisation. Each webinar will feature a core of professional analysis of key topical themes led by COTRI and ForwardKeys experts.

We’ve compiled a mini online brochure to get a sense of the topics we will be covering in our January Webinar Series including the key objectives.

You will be brought up-to-speed on the following topics:

  • Year end performance of Chinese travellers booking trends
  • 2018 booking trends outlook and upcoming Chinese New Year highlights by destinations
  • The big opportunity: How to satisfy Chinese travellers food preferences


Accordingly, participants will be able to build strategies not only around key statistical insights revealing the exact movements of Chinese passengers across the globe, but also an executive-level understanding of the reasons they are visiting each destination and the manner in which they are getting there.

Viewers will have the opportunity to submit three questions after the webinar directly to the presenters for personalised solutions and will also receive the featured webinar content following the end of the broadcast.