{"id":14291,"date":"2025-07-01T08:58:02","date_gmt":"2025-07-01T06:58:02","guid":{"rendered":"https:\/\/forwardkeys.com\/?p=14291"},"modified":"2025-10-02T12:22:41","modified_gmt":"2025-10-02T10:22:41","slug":"madagascars-tourism-outlook-strong-momentum-and-new-opportunities","status":"publish","type":"post","link":"https:\/\/forwardkeys.com\/es\/madagascars-tourism-outlook-strong-momentum-and-new-opportunities\/","title":{"rendered":"Madagascar\u2019s Tourism Outlook: Strong Momentum and New Opportunities"},"content":{"rendered":"[vc_row type=\"in_container\" full_screen_row_position=\"middle\" column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" scene_position=\"center\" text_color=\"dark\" text_align=\"left\" row_border_radius=\"none\" row_border_radius_applies=\"bg\" overflow=\"visible\" overlay_strength=\"0.3\" gradient_direction=\"left_to_right\" shape_divider_position=\"bottom\" bg_image_animation=\"none\"][vc_column column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" column_element_direction_desktop=\"default\" column_element_spacing=\"default\" desktop_text_alignment=\"default\" tablet_text_alignment=\"default\" phone_text_alignment=\"default\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_backdrop_filter=\"none\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" column_position=\"default\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" width=\"1\/1\" tablet_width_inherit=\"default\" animation_type=\"default\" bg_image_animation=\"none\" border_type=\"simple\" column_border_width=\"none\" column_border_style=\"solid\"][vc_column_text css=\"\" text_direction=\"default\"]At the International Tourism Fair Madagascar, ForwardKeys\u2019 Olivier Ponti shared the latest insights into global and regional travel trends \u2014 revealing a bright outlook for the island nation, but also key areas for strategic improvement.<\/span>\u202f<\/span>\u00a0<\/span><\/p>\n

International air connectivity is on the rise globally, with capacity up +7% for July\u2013September 2025 vs 2024. Southern and Eastern Africa are seeing particularly strong growth, driven by new routes and increased airline activity.<\/span>\u202f<\/span>\u00a0<\/span><\/p>\n

For Madagascar, the picture is promising:<\/span>\u202f<\/span>\u00a0<\/span><\/p>\n

    \n
  • Travel intent from key international markets is rising sharply;<\/span>\u202f<\/span>\u00a0<\/span><\/li>\n<\/ul>\n
      \n
    • Emirates has become the second-largest airline to Madagascar;<\/span>\u202f<\/span>\u00a0<\/span><\/li>\n<\/ul>\n
        \n
      • Nosy-Be and Antananarivo are seeing strong double-digit booking growth.<\/span>\u202f<\/span>\u00a0<\/span><\/li>\n<\/ul>\n

        \u202f<\/span>\u00a0<\/span><\/p>\n

        However, the destination remains highly dependent on a limited number of hubs and just 11 direct international routes. There is significant untapped potential in underserved and unserved markets \u2014 where demand exists, but connectivity does not yet follow.<\/span>\u202f<\/span>\u00a0<\/span><\/p>\n

        Families and couples dominate the growing inbound market and longer stays are becoming more common \u2014 including more premium bookings. These trends highlight Madagascar\u2019s appeal to high-value travellers seeking immersive, nature-driven experiences.<\/span>\u202f<\/span>\u00a0<\/span><\/p>\n

        To explore the full insights from the presentation, download the slides below.<\/span><\/b>\u202f<\/span>\u00a0<\/span><\/h2>\n[\/vc_column_text][image_with_animation image_url=\"14292\" image_size=\"full\" animation_type=\"entrance\" animation=\"None\" animation_movement_type=\"transform_y\" hover_animation=\"none\" alignment=\"\" border_radius=\"10px\" box_shadow=\"none\" image_loading=\"default\" max_width=\"75%\" max_width_mobile=\"default\"][nectar_btn size=\"jumbo\" button_style=\"regular\" button_color_2=\"Extra-Color-1\" icon_family=\"none\" text=\"Download PDF\" margin_right=\"20\" url=\"#download-1\"][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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