{"id":2547,"date":"2021-06-08T12:02:30","date_gmt":"2021-06-08T10:02:30","guid":{"rendered":"https:\/\/beta.forwardkeys.com\/forwardkeys-and-kiwi-com-partner-to-help-tourism-organisations-past-the-crisis\/"},"modified":"2024-12-04T12:34:27","modified_gmt":"2024-12-04T11:34:27","slug":"forwardkeys-and-kiwi-com-partner-to-help-tourism-organisations-past-the-crisis","status":"publish","type":"post","link":"https:\/\/forwardkeys.com\/es\/forwardkeys-and-kiwi-com-partner-to-help-tourism-organisations-past-the-crisis\/","title":{"rendered":"ForwardKeys and Kiwi.com partner to help Tourism Organisations past the crisis"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:90px;padding-right:0px;padding-bottom:3.5%;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#f9f9f9;border-style:solid;\" >\n<div class=\"fusion-builder-row fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-first\" style=\"width:74%; margin-right: 4%;margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 10% 0px 0px;\">\n<div class=\"fusion-text fusion-text-11\">\n<p>As the saying goes, teamwork makes the dream work. In line with this mantra, travel data firm, ForwardKeys has signed a new partnership with <u><\/u><a href=\"https:\/\/www.kiwi.com\/es\/\" target=\"_blank\" rel=\"noopener\"><u>Kiwi.com<\/u>,<\/a> the world\u2019s first virtual global supercarrier, that processes around 100 million flight searches per day.<\/p>\n<p>The Covid-19 pandemic has affected the entire travel industry and made it clear that businesses need accurate data to understand the rapidly changing and volatile travel market. Hence, the strength of this newly formed partnership fuses the might of ForwardKeys\u2019 comprehensive air ticketing data and knowledge of the Destination Marketing Organisation (DMO) sector with Kiwi.com\u2019s flight searches.<\/p>\n<\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:60px;width:100%;\"><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-builder-row fusion-builder-row-inner fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_3 1_3 fusion-one-third fusion-column-first\" style=\"width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% ) * 0.33333333333333 ) );margin-right: 4%;margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<style>.fusion-imageframe.imageframe-6{ margin-top : 2%;margin-right : 2%;margin-bottom : 2%;margin-left : 2%;}<\/style>\n<p><span class=\" fusion-imageframe imageframe-none imageframe-6 hover-type-none\" style=\"border-radius:1px;margin-left:25px;float:right;max-width:200px;\"><img loading=\"lazy\" decoding=\"async\" width=\"1139\" height=\"1136\" title=\"Wouter-Kiwi-BW\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/Wouter-Kiwi-BW.png\" alt class=\"img-responsive wp-image-8560\" srcset=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/Wouter-Kiwi-BW-200x199-1.png 200w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/Wouter-Kiwi-BW-400x399-1.png 400w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/Wouter-Kiwi-BW-600x598-1.png 600w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/Wouter-Kiwi-BW-800x798-1.png 800w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/Wouter-Kiwi-BW.png 1139w\" sizes=\"auto, (max-width: 1000px) 100vw, 600px\" \/><\/span><\/p>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_2 1_2 fusion-one-half fusion-column-last\" style=\"width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<div class=\"fusion-text fusion-text-12\">\n<p class=\"column-bg-overlay\"><em><strong><span style=\"color: #319cdd;\">\u201c<span style=\"color: #000000;\">Our flight search data represents a daily refresh of a majority of search volumes made globally. What this means for DMOs is an eagle view of the current travel intent by region or country to their destination. This information is priceless<\/span>\u201d<\/span><\/strong><\/em><\/p>\n<div><span style=\"color: #319fdd;\"><strong>Wouter Veenstra<\/strong><\/span><\/div>\n<div>Data Product Manager<\/div>\n<div><\/div>\n<div><a href=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/KIWI-webinar.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8539 \" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/KIWI-webinar-e1623157875496-300x157-1.png\" alt=\"Kiwi.com\" width=\"201\" height=\"105\" \/><\/a><\/div>\n<div><\/div>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:60px;width:100%;\"><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-text fusion-text-13\">\n<div>\n<p>\u201cWith our new long-term cooperation in place, Kiwi\u2019s global search dataset will fuel our new Destination Gateway product into a new dimension, allowing tourism organisations to finally quantify demand and intent,\u201d says\u00a0Laurens Van Den Oever, Chief Commercial Officer at ForwardKeys.<\/p>\n<\/div>\n<p>\u201cThey can now measure their performance, flight connectivity, plan their marketing campaigns based on travel preferences and intent of different source markets, and understand the travel recovery to their destination,\u201d adds Van Den Oever.<\/p>\n<p>Founded in 2010, ForwardKeys has pioneered the way forward for tourism organisations, and travel retailers keen to understand who is travelling where, when, and for how long, and have built specific data analytics tools to keep your finger on the pulse of the market.<\/p>\n<\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:60px;width:100%;\"><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-builder-row fusion-builder-row-inner fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-2 fusion_builder_column_inner_1_3 1_3 fusion-one-third fusion-column-first\" style=\"width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% ) * 0.33333333333333 ) );margin-right: 4%;margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<style>.fusion-imageframe.imageframe-7{ margin-top : 2%;margin-right : 2%;margin-bottom : 2%;margin-left : 2%;}<\/style>\n<p><span class=\" fusion-imageframe imageframe-none imageframe-7 hover-type-none\" style=\"border-radius:1px;margin-left:25px;float:right;max-width:200px;\"><img loading=\"lazy\" decoding=\"async\" width=\"1139\" height=\"1136\" alt=\"laurens-van.den-oever\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/laurens-circle-BW.png\" class=\"img-responsive wp-image-8537\" srcset=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/laurens-circle-BW-200x199-1.png 200w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/laurens-circle-BW-400x399-1.png 400w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/laurens-circle-BW-600x598-1.png 600w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/laurens-circle-BW-800x798-1.png 800w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/06\/laurens-circle-BW.png 1139w\" sizes=\"auto, (max-width: 1000px) 100vw, 600px\" \/><\/span><\/p>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-3 fusion_builder_column_inner_1_2 1_2 fusion-one-half fusion-column-last\" style=\"width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<div class=\"fusion-text fusion-text-14\">\n<p class=\"column-bg-overlay\"><em><strong><span style=\"color: #319cdd;\">\u201c<\/span>With hundreds of clients around the world from travel retailers to destinations, this partnership with Kiwi.com will greatly advance the way tourism organizations plan their destination strategies and marketing campaigns during a pandemic and afterward too<span style=\"color: #319cdd;\"><span style=\"color: #319cdd;\">\u201d<\/span><\/span><\/strong><\/em><\/p>\n<div><\/div>\n<div><span style=\"color: #319fdd;\"><strong>Laurens Van Den Oever<\/strong><\/span><\/div>\n<div>Chief Commercial Officer<\/div>\n<div><\/div>\n<div><\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-fusion-200 wp-image-5391\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2020\/12\/forwardkeys-2x-color-200x52-1.png\" alt=\"forwardkeys-2x-color\" width=\"200\" height=\"52\" \/><\/div>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:60px;width:100%;\"><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-text fusion-text-15\">\n<div><\/div>\n<p>Learn more about this new partnership and the evolution of destination marketing in the Digital Age at the June 22 webinar: <a href=\"https:\/\/forwardkeys.com\/forwardkeys-friends-webinar-kiwi\/\">https:\/\/forwardkeys.com\/forwardkeys-friends-webinar-kiwi\/<\/a><\/p>\n<p>More information will be revealed shortly regarding the ongoing growth and development of the joint datasets. Stay informed and\u00a0subscribe to the monthly newsletter.<\/p>\n<\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:60px;width:100%;\"><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-aligncenter\">\n<style>.fusion-button.button-1 .fusion-button-text,.fusion-button.button-1 i{color:#ffffff;}.fusion-button.button-1{border-color:#319cdd;border-radius:8px 8px 8px 8px;background:#319cdd;}.fusion-button.button-1:hover .fusion-button-text,.fusion-button.button-1:hover i,.fusion-button.button-1:focus .fusion-button-text,.fusion-button.button-1:focus i,.fusion-button.button-1:active .fusion-button-text,.fusion-button.button-1:active i{color:#319cdd;}.fusion-button.button-1:hover,.fusion-button.button-1:active,.fusion-button.button-1:focus{border-color:#319cdd;background:#ffffff;}<\/style>\n<p><a class=\"fusion-button button-flat button-xlarge button-custom button-1 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style=\"height:23.8px;width:23.8px;margin-right:9.8px;\" class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" style=\"color:#4c4c4c;\" aria-hidden=\"true\"><\/i><\/span>\n<div class=\"fusion-li-item-content\" style=\"margin-left:33.6px;color:#4c4c4c;\">\n<p><a href=\"https:\/\/forwardkeys.com\/news\/travel-insights\/\">Travel Insights<\/a><\/p>\n<\/div>\n<\/li>\n<li style=\"background-color:rgba(255,255,255,0);\" class=\"fusion-li-item\"><span style=\"height:23.8px;width:23.8px;margin-right:9.8px;\" class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" style=\"color:#4c4c4c;\" aria-hidden=\"true\"><\/i><\/span>\n<div class=\"fusion-li-item-content\" style=\"margin-left:33.6px;color:#4c4c4c;\">\n<p><a href=\"https:\/\/forwardkeys.com\/news\/travel-retail\/\">Travel Retail<\/a><\/p>\n<\/div>\n<\/li>\n<\/ul>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:50px;width:100%;\"><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>As the saying goes, teamwork makes the dream work. In line with this mantra, travel data firm, ForwardKeys has signed a new partnership with Kiwi.com, the world\u2019s first virtual global&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2548,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[658,623,20],"tags":[49,124,195,35,196,29,30],"class_list":["post-2547","post","type-post","status-publish","format-standard","has-post-thumbnail","category-archive","category-our-insights","category-press","tag-data","tag-dmos","tag-flight-search-data","tag-forwardkeys","tag-search-engine","tag-tourism","tag-travel"],"acf":[],"_links":{"self":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts\/2547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/comments?post=2547"}],"version-history":[{"count":1,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts\/2547\/revisions"}],"predecessor-version":[{"id":3459,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts\/2547\/revisions\/3459"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/media\/2548"}],"wp:attachment":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/media?parent=2547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/categories?post=2547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/tags?post=2547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}