{"id":4539,"date":"2023-06-08T16:22:43","date_gmt":"2023-06-08T14:22:43","guid":{"rendered":"https:\/\/beta.forwardkeys.com\/citydna-benchmarking-report-2023-forwardkeys\/"},"modified":"2024-12-04T13:06:04","modified_gmt":"2024-12-04T12:06:04","slug":"citydna-benchmarking-report-2023-forwardkeys","status":"publish","type":"post","link":"https:\/\/forwardkeys.com\/es\/citydna-benchmarking-report-2023-forwardkeys\/","title":{"rendered":"Data annex for the CityDNA Benchmarking Report 2023"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-42 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#f9f9f9;border-style:solid;\" >\n<div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1331.2px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-69 fusion_builder_column_1_2 1_2 fusion-flex-column\">\n<div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<div style=\"text-align:center;\"><span class=\" fusion-imageframe imageframe-none imageframe-8 hover-type-none\" style=\"max-width:50%;\"><img loading=\"lazy\" decoding=\"async\" width=\"935\" height=\"296\" title=\"City-DNA-logo\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/City-DNA-logo.png\" alt class=\"img-responsive wp-image-16375\" srcset=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/City-DNA-logo-200x63-1.png 200w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/City-DNA-logo-400x127-1.png 400w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/City-DNA-logo-600x190-1.png 600w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/City-DNA-logo-800x253-1.png 800w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/City-DNA-logo.png 935w\" sizes=\"auto, (max-width: 1024px) 100vw, (max-width: 640px) 100vw, 800px\" \/><\/span><\/div>\n<\/div>\n<style type=\"text\/css\">.fusion-body .fusion-builder-column-69{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-69 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 3.84%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 3.84%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-69{width:100% !important;order : 0;}.fusion-builder-column-69 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-69{width:100% !important;order : 0;}.fusion-builder-column-69 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-70 fusion_builder_column_1_2 1_2 fusion-flex-column\">\n<div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<div style=\"text-align:center;\"><span class=\" fusion-imageframe imageframe-none imageframe-9 hover-type-none\" style=\"max-width:50%;\"><img loading=\"lazy\" decoding=\"async\" width=\"935\" height=\"296\" title=\"Forwardkeys-logos-main\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/03\/Forwardkeys-logos-main.png\" alt class=\"img-responsive wp-image-6912\" srcset=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/03\/Forwardkeys-logos-main-200x63-1.png 200w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/03\/Forwardkeys-logos-main-400x127-1.png 400w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/03\/Forwardkeys-logos-main-600x190-1.png 600w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/03\/Forwardkeys-logos-main-800x253-1.png 800w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2021\/03\/Forwardkeys-logos-main.png 935w\" sizes=\"auto, (max-width: 1024px) 100vw, (max-width: 640px) 100vw, 800px\" \/><\/span><\/div>\n<\/div>\n<style type=\"text\/css\">.fusion-body .fusion-builder-column-70{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-70 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 3.84%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 3.84%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-70{width:100% !important;order : 0;}.fusion-builder-column-70 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-70{width:100% !important;order : 0;}.fusion-builder-column-70 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style>\n<\/div>\n<\/div>\n<style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-42{ padding-top : 2%;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style>\n<\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-43 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:90px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#f9f9f9;border-style:solid;\" >\n<div class=\"fusion-builder-row fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-71 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 3% 0px;\">\n<div class=\"fusion-text fusion-text-30\">\n<p>ForwardKeys is a travel intelligence company founded on the simple idea that businesses dependent on international travel, such as DMOs (Destinations Management Organisations) and tourism organisations can make better strategic decisions if they know who is travelling where, when, and for how long.<\/p>\n<p>The ForwardKeys data ecosystem provides exclusive insights into air travel through a variety of data partners and industry entities covering direct airline tickets and TA bookings, flight searches, seat capacity, events, air traffic statistics and more. The data is processed and enriched using a combination of expert reviews, algorithmic processing, and AI (Artificial Intelligence) tools to produce discrete data products which offer unparalleled insight into the profile, behaviour and impact of past, present, and future travellers.<\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-72 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<style type=\"text\/css\"><\/style>\n<div class=\"fusion-title title fusion-title-42 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\" style=\"margin-top:0px;margin-right:0px;margin-bottom:20px;margin-left:0px;\">\n<h4 class=\"title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:1.0;\">\n<p style=\"text-align: center;\"><strong>Learn more about ForwardKeys solutions for DMOs<\/strong><\/p>\n<\/h4>\n<\/div>\n<div class=\"fusion-aligncenter\">\n<style>.fusion-button.button-18 .fusion-button-text,.fusion-button.button-18 i{color:#ffffff;}.fusion-button.button-18{border-color:#319cdd;border-radius:8px 8px 8px 8px;background:#319cdd;}.fusion-button.button-18:hover .fusion-button-text,.fusion-button.button-18:hover i,.fusion-button.button-18:focus .fusion-button-text,.fusion-button.button-18:focus i,.fusion-button.button-18:active .fusion-button-text,.fusion-button.button-18:active i{color:#319cdd;}.fusion-button.button-18:hover,.fusion-button.button-18:active,.fusion-button.button-18:focus{border-color:#319cdd;background:#ffffff;}<\/style>\n<p><a class=\"fusion-button button-flat button-xlarge button-custom button-18 fusion-button-span-no fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/knowledge.forwardkeys.com\/hubfs\/4074740\/Sales%20documents\/Brochure\/ForwardKeys-Destination%20Gateway%20Brochure.pdf\"><span class=\"fusion-button-text\">READ NOW!<\/span><\/a><\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-73 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 3% 0px 0px 0px;\">\n<div class=\"fusion-text fusion-text-31\">\n<p>The following indexes give a snapshot of the post-COVID-19 recovery of tourist travel across key European destinations \u2014 revealing key insights at a pivotal moment for the industry.<\/p>\n<h3><strong>International arrivals<\/strong><\/h3>\n<p>The International Arrivals dataset shows actual passenger arrivals by city for the top 30 destinations across Europe in 2022, ranked by international tourist air arrivals and benchmarked against the corresponding figures for 2019.<\/p>\n<p>The results are based on ForwardKeys\u2019 Total Air Market (TAM) data, which uses a proprietary algorithm to accurately estimate total air passenger traffic alongside extensive traveller profiling \u2014 including direct bookings with low-cost carriers, which represent a significant volume of air travel in Europe. The result is a clearer picture of total traveller arrivals covering 100% of scheduled flights \u2014 the most comprehensive air travel data in the industry and in the market now.<\/p>\n<p><a href=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/citydna-tables-city.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-16382 aligncenter\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/citydna-tables-city.png\" alt=\"\" width=\"595\" height=\"779\" \/><\/a><\/p>\n<p style=\"text-align: center;\">ForwardKeys Total Air Market data updated as of 20 May 2023<\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-74 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\">\n<div class=\"fusion-text fusion-text-32\">\n<h3><strong>Flight Searches<\/strong><\/h3>\n<p>The Flight Searches ranking displays total global searches for international travel during the summer period (July\/August 2023). Destinations are ranked by search volume and benchmarked against the equivalent period for 2022 \u2014 giving a clear indicator of the popularity of destinations ahead of the Summer 2023 season and reflecting the latest changes in travel preferences.<\/p>\n<p>The data aggregates searches from the most important travel agencies and metasearch engines on the market (Kayak, Skyscanner, Wego, Google Flights, Kiwi and more), as well as for carriers that work with Kiwi, comprising of more than 40 billion searches annually.<\/p>\n<p style=\"text-align: center;\">ForwardKeys Flight Searches results have been updated as of 22 July 2023<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-17006 aligncenter\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/citydna-tables-destinations-July-2023.jpg\" alt=\"\" width=\"595\" height=\"2254\" \/><\/p>\n<p style=\"text-align: center;\">For a more comprehensive understanding of the full range of data solutions for Destinations, make an appointment with our team members listed below.<\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-75 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 5% 0px 5% 0px;\">\n<div class=\"fusion-text fusion-text-33\">\n<h2 style=\"text-align: center;\"><strong>Want to know more? Get in contact!<\/strong><\/h2>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-76 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"width:48%; margin-right: 4%;margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 10% 0px 0px;\">\n<div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-10 hover-type-none\" style=\"max-width:40%;\"><img loading=\"lazy\" decoding=\"async\" width=\"1139\" height=\"1136\" title=\"katrina-circle\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/katrina-circle.png\" alt class=\"img-responsive wp-image-16357\" srcset=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/katrina-circle-200x199-1.png 200w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/katrina-circle-400x399-1.png 400w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/katrina-circle-600x598-1.png 600w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/katrina-circle-800x798-1.png 800w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/katrina-circle.png 1139w\" sizes=\"auto, (max-width: 1000px) 100vw, 600px\" \/><\/span><\/div>\n<div class=\"fusion-text fusion-text-34\" style=\"text-align:center;margin-top:1%;\">\n<p style=\"text-align: center;\"><strong>Katrina Dawson<br \/>\n<\/strong>Vice President, Business Development \u2013 Destinations<\/p>\n<p style=\"text-align: center;\"><a href=\"mailto:katrina.dawson@forwardkeys.com\">katrina.dawson@forwardkeys.com<\/a><\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-77 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"width:48%;margin-top:0px;margin-bottom:0px;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 10% 0px 0px;\">\n<div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-11 hover-type-none\" style=\"max-width:40%;\"><img loading=\"lazy\" decoding=\"async\" width=\"1139\" height=\"1136\" title=\"Andrea-circle\" src=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/Andrea-circle.png\" alt class=\"img-responsive wp-image-16355\" srcset=\"https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/Andrea-circle-200x199-1.png 200w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/Andrea-circle-400x399-1.png 400w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/Andrea-circle-600x598-1.png 600w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/Andrea-circle-800x798-1.png 800w, https:\/\/forwardkeys.com\/wp-content\/uploads\/2023\/06\/Andrea-circle.png 1139w\" sizes=\"auto, (max-width: 1000px) 100vw, 600px\" \/><\/span><\/div>\n<div class=\"fusion-text fusion-text-35\" style=\"text-align:center;margin-top:1%;\">\n<p style=\"text-align: center;\"><strong>Andrea Belles<br \/>\n<\/strong>Account Management, Team leader<\/p>\n<p style=\"text-align: center;\"><a href=\"mailto:andrea.belles@forwardkeys.com\">andrea.belles@forwardkeys.com<\/a><\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ForwardKeys is a travel intelligence company founded on the simple idea that businesses dependent on international travel, such as DMOs (Destinations Management Organisations) and tourism organisations can make better strategic&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4520,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[658,623],"tags":[],"class_list":["post-4539","post","type-post","status-publish","format-standard","has-post-thumbnail","category-archive","category-our-insights"],"acf":[],"_links":{"self":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts\/4539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/comments?post=4539"}],"version-history":[{"count":1,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts\/4539\/revisions"}],"predecessor-version":[{"id":4805,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/posts\/4539\/revisions\/4805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/media\/4520"}],"wp:attachment":[{"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/media?parent=4539"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/categories?post=4539"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forwardkeys.com\/es\/wp-json\/wp\/v2\/tags?post=4539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}