About the webinar

ForwardKeys and UNWTO – “Making the best of Big Data for a speedy recovery of tourism”

We live in a Digital Age where all actions can be traced and monitored. Join us as we welcome our special guests from the UNWTO and Sharjah Tourism to the stage with Olivier Ponti, VP of Insights, chairing the panel discussion on how to make Big Data more actionable for real tourism recovery, especially during a pandemic such as Covid-19.

From data intelligence dashboards to data sources and government announcements about travel restrictions, join us and participate in this hot conversation on what matters and can help tourism bodies, hotels, tour operators and airports brim with business, again.


Sandra Carvao
Chief of Market Intelligence and Competitiveness


Mohamed Youssef
Senior Consultant
Sharjah Tourism

Olivier Ponti
Vice-President Insights

The Agenda

Data, Dashboards and Analytics

With so many sources of “truth”, data providers and ways to build dashboards – how effective and useful are they for tourism planning and strategy?

The role of DMOs

What data is available to suit different end goals and budgets? How has the role of a DMO evolved and where to in the future?


What do you measure as the key milestones for tourism recovery? A discussion on the uneven and bumpy road ahead per region.

Join your friends!

Be Informed

Ask our panel live questions during the Q&A at the end of the webinar.

Be inspired by Data

Find out real use cases for Data in travel & hospitality.

Be the Expert!

Share your unique experiences and learnings during this pandemic.

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