Global digital marketing solutions company, Performars, has partnered with travel intelligence specialist ForwardKeys to enhance its Travel Industry Solution. The aim of the new partnership is to help companies effectively predict key trends that impact travel behaviour.

The travel industry solution has been advanced by Performars in its collaboration with ForwardKeys, which analyses more than 17 million flight booking transactions per day, drawing data from all the major global air reservation systems, selected airlines and tour operators.

“As co-members of Pacific Asia Travel Association (PATA), we’re excited to expand and render our expertise to SEA,” said Olivier Jager, CEO and General Manager of ForwardKeys.

“Data in itself is valuable, but we believe in the importance of the human touch to give data a voice, and Performars has an essential part of bringing this data to life.”

Demand for air reservation data and analysis is growing with more businesses seeing the need to monitor every stage of the traveler’s journey. Travel Industry Solution delivers real-time Smart Data that highly benefits companies by providing a way to understand how, where and when to target consumers. With this solution, companies interested in expanding to SEA can predict trends, seize opportunities and maximize their profits.

“By partnering with ForwardKeys, Performars is helping refine and improve SEA travel insights,” said Richard Jo, CEO, and Founder of Performars.

“This partnership allows us to deliver optimal travel insight strategy that is customized to each brand that highly engages with overseas travelers. It will provide the most accurate data-driven “holistic” picture while refining this data through the hands of our global marketing experts and digital transformation consultants for optimum business results.”

About Performars

Performars is an end-to-end global digital marketing solutions provider that offers data analysis-based strategy, content development, and automated overseas operations. Performars is focused on revolutionizing their client’s business into a future-oriented digitalized business. Peformars’ solutions are facilitated by reputable global marketing experts and digital transformation consultants with an expanded multi-national resources network.


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