The Winter Olympics has given a significant boost to tourism in Korea (ROK), including arrivals from China which have seen a welcome rebound, according to the latest figures from ForwardKeys which predicts future travel patterns by analysing 17 million booking transactions a day.
In total, international arrivals in February were up 5.7% on last year, and during the Olympic period they were up 13.7%. Further detail of the findings will be revealed at the Pacific Asia Travel Association’s (PATA) annual summit in Korea this month (May 17).
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