Traveller Statistics
Predicting shoppers’ impact
Traveller Statistics is ForwardKeys’ BI solution for travel retail (TR), providing in-depth flight data for TR companies and brands down to the airport terminal level of all international airports. By establishing trends based on historical data, our TR clients can plan for tomorrow’s traveller.
Already enjoying the benefits
Traveller Statistics comprises…
For travel retail companies and brands
Executive summaries
Understand where in the world people are travelling with an overview of the top international airports.
For travel retail companies and brands
Seat and route capacity
Enhance decision-making with an estimate of potential shoppers based on seat and route capacity.
Additional benefits include…


Examine outbound booking data and key audiences such as China domestic using Total Air Market for the best coverage in the industry.


View traveller statistics by nationality and terminal at every international airport.


Benefit from datasets that closely reflect the current situation.


Access data showing the time of day and days of the week that travellers are at the airport.
“With our monthly data updates and filters that allow users to focus their search by region and city, brands and retailers can spend their marketing budgets more effectively, targeting the customers they know will walk into their store at a given time.”
Marina Giuliano
Director of Retail and Travel Retail